
Kratschmer Design Werks was founded as a boutique design firm built on a simple belief: small businesses deserve big-agency thinking. From day one, this design firm has focused on delivering consistent, full-service branding, design, and marketing solutions—ensuring every touchpoint in the customer experience is intentional, connected, and grounded in clarity.
At the center of the company is founder Jeff Kratschmer, a designer and strategist who has navigated both agency and enterprise worlds. His experience spans med-tech, healthcare, QSR, and entertainment, where he has earned a reputation for crafting human-centered products informed by rigorous qualitative and quantitative research. For Jeff, meaningful work always begins with trust and empathy—two principles that guide every client partnership and creative decision.
Despite his strategic mindset, Jeff maintains an unshakably Midwestern sensibility, balanced with a healthy sense of humor. He watches way too much Diners, Drive-Ins and Dives, has remodeled his house twice purely by choice, and—according to absolutely true legend—was the first person ever to order a pizza by text message.
This mix of expertise, curiosity, and down-to-earth authenticity shapes the heart of Kratschmer Design Werks: a commitment to thoughtful design, real relationships, and helping small businesses grow with confidence through effective small business branding.
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